Eileen Gu and all the other freestyle skiers wait for their scores by a large Powerade-branded cooler, then glide away without taking a drink. Bottles of the blue sports drink are stacked in hockey ...
A combination of COVID-19 and pressure from human rights groups has prompted a low-key approach to sponsor activity at the Winter Olympic Games here.
With no major sponsors and no U.S. national team support, snowboarder Jake Pates turned to a crypto company, his family and even a rival to fuel his Olympic comeback.
Corporations spend millions to attach themselves to the Olympics, getting exclusive rights that they hope will boost the corporate image in... Olympic Sponsors Go For The Golden Image At the Vancouver ...
Sponsors are becoming more visible at the Winter Olympics with product placement and arena shoutouts
MILAN — Eileen Gu and all the other freestyle skiers wait for their scores by a large Powerade-branded cooler, then glide away without taking a drink. Bottles of the blue sports drink are stacked in ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results