IN THE HIERARCHY of bro-coded exercises, few rank higher than the barbell shoulder shrug. It's an ego boosting movement that can move big weight and (in theory) is meant to sculpt the type of meaty ...

If you’ve walked into an old school gym, you’ve probably bumped into an iron age strength sage who tried convincing you that there’s only one way to build a set of big traps: Shrugs. Lots of shrugs.